Apps Bring March Madness to the Office

This chart illustrates if and when Americans use mobile apps to follow March Madness during the workday. According to Soasta the majority of fans plan to follow the tournament at work.

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Quarterly mobile app consumer spend on mobile apps Q2 2024

Fastest growing mobile apps China April 2024

Most points scored in a single March Madness tournament 2023

Most points scored in a March Madness game by team as of 2023

Amount bet on March Madness in the U.S. 2019-2024

March Madness viewing intent in the U.S. 2024, by platform

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Apps Bring March Madness to the Office