These Are America's Most Popular Gifts This Year

The Friday after Thanksgiving (Black Friday) marks the inofficial starting point of the holiday shopping season in the United States. These are this year's most popular gifts.

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Growth of retail e-commerce holiday season sales in the U.S. 2017-2024

Shoppers more likely to take part in Black Friday sales during holiday season 2022

Retail e-commerce holiday season sales forecast in the U.S. 2024, by category

Retail e-commerce holiday season sales in the U.S. 2016-2023

E-commerce holiday season revenue in the U.S. 2020-2024, by shopping day

Average planned spend for Black Friday sales in Great Britain 2024, by gender

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These Are America's Most Popular Gifts This Year