Millennials: main benefits of shopping in store for luxury items in the UK 2017
This statistic shows the results of a 2017 survey in which 20 to 30 year olds in the United Kingdom (UK) were asked for their opinion on the main benefits of shopping in store when looking to buy high end fashion or luxury items. The most popular answers were being able to touch/feel (26.9 percent) and try the products (25.5 percent). Only 0.3 percent of respondents said they could not think of any benefits of shopping for luxury in store.