This chart shows marketing devices and channels and the share of marketers who feel that they succed in delivering a consistent customer experience on those devices and channels, vs. the share of marketers who feel confident that they are prepared to deliver such an experience on those devices. The chart shows that 77 percent of marketers felt confident that they were prepared to deliver a consistent customer experience for laptop or desktop computers, but only 53 percent of marketers at the time succeeded in delivering such an experience on laptop or desktop computers.
In your opinion, for which ones of the following devices or channels do you succeed in delivering a consistent customer experience? For which ones of the following devices or channels are confident are you that you are prepared to deliver a consistent customer experience?
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Adobe. (June 2, 2015). In your opinion, for which ones of the following devices or channels do you succeed in delivering a consistent customer experience? For which ones of the following devices or channels are confident are you that you are prepared to deliver a consistent customer experience? [Graph]. In Statista. Retrieved May 23, 2024, from https://www.statista.com/statistics/473227/confidence-vs-performanc-in-marketing-channels-europe/
Adobe. "In your opinion, for which ones of the following devices or channels do you succeed in delivering a consistent customer experience? For which ones of the following devices or channels are confident are you that you are prepared to deliver a consistent customer experience?." Chart. June 2, 2015. Statista. Accessed May 23, 2024. https://www.statista.com/statistics/473227/confidence-vs-performanc-in-marketing-channels-europe/
Adobe. (2015). In your opinion, for which ones of the following devices or channels do you succeed in delivering a consistent customer experience? For which ones of the following devices or channels are confident are you that you are prepared to deliver a consistent customer experience?. Statista. Statista Inc.. Accessed: May 23, 2024. https://www.statista.com/statistics/473227/confidence-vs-performanc-in-marketing-channels-europe/
Adobe. "In Your Opinion, for Which Ones of The following Devices or Channels Do You Succeed in Delivering a Consistent Customer Experience? For Which Ones of The following Devices or Channels Are Confident Are You That You Are Prepared to Deliver a Consistent Customer Experience?." Statista, Statista Inc., 2 Jun 2015, https://www.statista.com/statistics/473227/confidence-vs-performanc-in-marketing-channels-europe/
Adobe, In your opinion, for which ones of the following devices or channels do you succeed in delivering a consistent customer experience? For which ones of the following devices or channels are confident are you that you are prepared to deliver a consistent customer experience? Statista, https://www.statista.com/statistics/473227/confidence-vs-performanc-in-marketing-channels-europe/ (last visited May 23, 2024)
In your opinion, for which ones of the following devices or channels do you succeed in delivering a consistent customer experience? For which ones of the following devices or channels are confident are you that you are prepared to deliver a consistent customer experience? [Graph], Adobe, June 2, 2015. [Online]. Available: https://www.statista.com/statistics/473227/confidence-vs-performanc-in-marketing-channels-europe/