The statistic depicts the market share of sales of the leading U.S. skin care brands by segment over the fiscal year ending in April 2014. Nair depilatories accounted for 27.1 percent of that segments total sales. Olay Regenerist and Olay Regenerist Micro-Sculpting achieved 8.9 percent and 7.3 percent of the facial anti-aging product market, respectively. The pursuit of perfect complexion, as well as innovation within the category, has helped fuel sales of facial cleansers.
Market share* of the leading 20 skin care brands in the U.S. in 2014
Brand/segment
Percent share in segment market sales
Olay Regenerist/ facial anti-aging
8.9%
Olay Regenerist Micro-Sculpting/ facial anti-aging
IRI for the 52 weeks ended April 20, Total U.S. Multi-Outlet (supermarkets, drug stores, mass market retailers, military commissaries and select club and dollar retail chains).
Brands are listed in order based on their total sales figures. Data to be found on page 24 of DSN Magazine's June 23, 2014 edition.
* Percent share of segment.
Ranking is based on each brands sales figures.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Drug Store News. (June 23, 2014). Market share* of the leading 20 skin care brands in the U.S. in 2014 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/315612/percent-market-share-top-skin-care-brands-us/
Drug Store News. "Market share* of the leading 20 skin care brands in the U.S. in 2014 ." Chart. June 23, 2014. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/315612/percent-market-share-top-skin-care-brands-us/
Drug Store News. (2014). Market share* of the leading 20 skin care brands in the U.S. in 2014 . Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/315612/percent-market-share-top-skin-care-brands-us/
Drug Store News. "Market Share* of The Leading 20 Skin Care Brands in The U.S. in 2014 ." Statista, Statista Inc., 23 Jun 2014, https://www.statista.com/statistics/315612/percent-market-share-top-skin-care-brands-us/
Drug Store News, Market share* of the leading 20 skin care brands in the U.S. in 2014 Statista, https://www.statista.com/statistics/315612/percent-market-share-top-skin-care-brands-us/ (last visited November 21, 2024)
Market share* of the leading 20 skin care brands in the U.S. in 2014 [Graph], Drug Store News, June 23, 2014. [Online]. Available: https://www.statista.com/statistics/315612/percent-market-share-top-skin-care-brands-us/
