The statistic presents a projection of the digital direct response advertising spending in the United States as of May 2015, broken down by industry. The source estimated that the retail sector spent 8.39 billion U.S. dollars on digital direct response activities.
Digital direct response advertising spending in the United States as of 2015, by industry
(in billion U.S. dollars)
includes advertising that appears on desktop and laptop computers as well as mobile phones and tablets, and includes all the various formats of advertising on those platforms
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eMarketer. (May 15, 2015). Digital direct response advertising spending in the United States as of 2015, by industry (in billion U.S. dollars) [Graph]. In Statista. Retrieved November 10, 2024, from https://www.statista.com/statistics/301888/digital-direct-reponse-ad-spend-industries-usa/
eMarketer. "Digital direct response advertising spending in the United States as of 2015, by industry (in billion U.S. dollars)." Chart. May 15, 2015. Statista. Accessed November 10, 2024. https://www.statista.com/statistics/301888/digital-direct-reponse-ad-spend-industries-usa/
eMarketer. (2015). Digital direct response advertising spending in the United States as of 2015, by industry (in billion U.S. dollars). Statista. Statista Inc.. Accessed: November 10, 2024. https://www.statista.com/statistics/301888/digital-direct-reponse-ad-spend-industries-usa/
eMarketer. "Digital Direct Response Advertising Spending in The United States as of 2015, by Industry (in Billion U.S. Dollars)." Statista, Statista Inc., 15 May 2015, https://www.statista.com/statistics/301888/digital-direct-reponse-ad-spend-industries-usa/
eMarketer, Digital direct response advertising spending in the United States as of 2015, by industry (in billion U.S. dollars) Statista, https://www.statista.com/statistics/301888/digital-direct-reponse-ad-spend-industries-usa/ (last visited November 10, 2024)
Digital direct response advertising spending in the United States as of 2015, by industry (in billion U.S. dollars) [Graph], eMarketer, May 15, 2015. [Online]. Available: https://www.statista.com/statistics/301888/digital-direct-reponse-ad-spend-industries-usa/
