U.S. weekly craft beer drinkers 2015, by generation

Share of weekly craft beer drinkers in the United States in 2015, by generation

Generation Share of drinkers
Millennials 57%
Generation Xers 24%
Boomers 17%
Matures 2%
Created with Highcharts 7.2.2GenerationShare of drinkers57%57%24%24%17%17%2%2%MillennialsGeneration XersBoomersMatures
0%5%10%15%20%25%30%35%40%45%50%55%60%65%
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Release date

August 2016

Region

United States

Survey time period

2015

Number of respondents

>10,000

Age group

21 years and older

Special properties

U.S. consumers*

Supplementary notes

* The 2015 U.S. Yankelovich MONITOR survey was conducted nationally and was ethnically representative

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