Global TV audience Olympic Summer Games 2008-2020

Published by
Julia Stoll,
Sep 22, 2023
Between 2012 and 2020, the global TV broadcast audience of the Olympic Summer Games declined. The 2020 Olympic Summer Games in Tokyo, which actually took place in 2021, had a global audience of approximately 3.05 billion, down from 3.2 billion five years earlier.

Olympic Summer Games total global TV audience in 2008 and 2020 (in billions)*

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Release date

June 2022

Region

Worldwide

Survey time period

1996 to 2020

Supplementary notes

* Global audience is defined as individuals who have seen at least one minute of coverage. This figure is achieved using modern television audience systems from which it is possible to calculate the net number or percentage of people who have seen a particular piece of a broadcast or series of broadcasts. This section assesses the percentage of the population or potential television audience that consumed television coverage of the specific edition of the Games.

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