Apple App Store: global category revenue share per business model 2014 | Statista

This statistic presents the global revenue distribution of the ten most-grossing app categories in the Apple App Store, sorted by business model. In February 2014, 92 percent of gaming app revenue was generated through freemium apps - free apps with in-app purchases. Only 6.1 percent of revenue came from paid-for gaming apps without in-app purchases.

Worldwide app category revenue distribution in the Apple App Store in February 2014, by business model

Characteristic	Free apps with in-app purchases	Paid apps without in-app purchases	Paid apps with in-app purchases
Catalogs	35.4%	63.7%	0.9%
Education	47.6%	50.6%	1.9%
Entertainment	70.4%	27.8%	1.8%
Finance	52.7%	43.1%	4.2%
Food & Drink	41.3%	55%	3.7%
Games	92%	6.1%	2%
Health & Fitness	29.7%	66.6%	3.8%
Kids	39.2%	59%	1.8%
Medical	29.4%	68.1%	2.6%
Music	73.8%	23.3%	2.8%
Navigation	21%	51%	28%
Newsstand	99.6%	0.2%	0.2%
Photo & Video	37.6%	57.4%	5%

0%5%10%15%20%25%30%35%40%45%50%55%60%65%70%75%80%85%90%95%100%105%110%115%

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Release date

April 2014

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Region

Worldwide

Survey time period

February 2014

Supplementary notes

Anaylsis was based on top grossing app categories. Values may not add up to 100 percent due to rounding.

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