Types of content with the best ROI worldwide in 2013

Published by Statista Research Department, Feb 12, 2013
The statistic presents data on the types of content with the best return on investment, as named by marketers in January 2013. During this global survey, 27.9 percent of respodents stated that featured articles generated the best ROI, followed by video.

Types of content with the best return on investment worldwide as of January 2013

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Release date

February 2013

Region

Worldwide

Survey time period

January 2013

Number of respondents

n = 284 marketers

Supplementary notes

Date of survey and region were taken from this publication.
Multiple answers were possible.

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Overview

8

Generative AI's impact

7

B2B content marketing

8

Generative AI's impact on B2B content marketing

4

Spotlight: blogging

7

Further related statistics

2

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Topics

Content marketingAdvertising in the United StatesSocial media advertising and marketing worldwideMobile advertising and marketing in the U.S. Video advertising and marketing worldwide
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