January 2024, Netflix.com generated over 412 million visits in the United States. Traffic to the SVoD platform increased by seven percent compared to the previous month. Overall, Netflix was the leading subscription video-on-demand service in terms of traffic during the examined period. Between the second half of 2022 and the beginning of 2023, search and visit volume trends on streaming sites in the market appeared to have normalized after the usage increase brought by the COVID-19 pandemic in 2020 and 2021.
Most popular streaming services in the United States from April 2022 to January 2024, by number of monthly visits (in millions)
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Semrush. (April 10, 2024). Most popular streaming services in the United States from April 2022 to January 2024, by number of monthly visits (in millions) [Graph]. In Statista. Retrieved May 10, 2024, from https://www.statista.com/statistics/187011/svod-video-platforms-traffic/
Semrush. "Most popular streaming services in the United States from April 2022 to January 2024, by number of monthly visits (in millions)." Chart. April 10, 2024. Statista. Accessed May 10, 2024. https://www.statista.com/statistics/187011/svod-video-platforms-traffic/
Semrush. (2024). Most popular streaming services in the United States from April 2022 to January 2024, by number of monthly visits (in millions). Statista. Statista Inc.. Accessed: May 10, 2024. https://www.statista.com/statistics/187011/svod-video-platforms-traffic/
Semrush. "Most Popular Streaming Services in The United States from April 2022 to January 2024, by Number of Monthly Visits (in Millions)." Statista, Statista Inc., 10 Apr 2024, https://www.statista.com/statistics/187011/svod-video-platforms-traffic/
Semrush, Most popular streaming services in the United States from April 2022 to January 2024, by number of monthly visits (in millions) Statista, https://www.statista.com/statistics/187011/svod-video-platforms-traffic/ (last visited May 10, 2024)
Most popular streaming services in the United States from April 2022 to January 2024, by number of monthly visits (in millions) [Graph], Semrush, April 10, 2024. [Online]. Available: https://www.statista.com/statistics/187011/svod-video-platforms-traffic/