Luxury goods shoppers' mobile audience share in the UK 2023, by age and gender
The 25 to 34-year-old age group purchases the most luxury goods via mobile devices in the United Kingdom (UK). According to data from August 2023, nearly 54 percent of 24 to 34-year-olds bought luxury goods on their mobile phones. When comparing genders, men purchased considerably more luxury items through mobiles than women in the UK. Five in six male luxury shoppers engaged in m-commerce, compared to only 16 percent of women.