During a 2022 survey, almost two-thirds (or 64.4 percent) of responding small and medium-sized businesses (SMBs) from the United States stated that they expected higher digital advertising revenue for the next year. On the other hand, only 7.7 percent of respondents reported an expectation of lower digital ad revenue for the next year.
Projected change in digital advertising revenue generated by small and medium-sized businesses (SMBs) in the United States in 2023, by company type
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Data Catalyst Institute. (January 13, 2023). Projected change in digital advertising revenue generated by small and medium-sized businesses (SMBs) in the United States in 2023, by company type [Graph]. In Statista. Retrieved May 13, 2024, from https://www.statista.com/statistics/1388012/change-digital-ad-revenue-smbs-usa/
Data Catalyst Institute. "Projected change in digital advertising revenue generated by small and medium-sized businesses (SMBs) in the United States in 2023, by company type." Chart. January 13, 2023. Statista. Accessed May 13, 2024. https://www.statista.com/statistics/1388012/change-digital-ad-revenue-smbs-usa/
Data Catalyst Institute. (2023). Projected change in digital advertising revenue generated by small and medium-sized businesses (SMBs) in the United States in 2023, by company type. Statista. Statista Inc.. Accessed: May 13, 2024. https://www.statista.com/statistics/1388012/change-digital-ad-revenue-smbs-usa/
Data Catalyst Institute. "Projected Change in Digital Advertising Revenue Generated by Small and Medium-sized Businesses (Smbs) in The United States in 2023, by Company Type." Statista, Statista Inc., 13 Jan 2023, https://www.statista.com/statistics/1388012/change-digital-ad-revenue-smbs-usa/
Data Catalyst Institute, Projected change in digital advertising revenue generated by small and medium-sized businesses (SMBs) in the United States in 2023, by company type Statista, https://www.statista.com/statistics/1388012/change-digital-ad-revenue-smbs-usa/ (last visited May 13, 2024)
Projected change in digital advertising revenue generated by small and medium-sized businesses (SMBs) in the United States in 2023, by company type [Graph], Data Catalyst Institute, January 13, 2023. [Online]. Available: https://www.statista.com/statistics/1388012/change-digital-ad-revenue-smbs-usa/