Trust in advertising among Gen Z in the U.S. 2021
During a 2021 survey fielded among adults aged 18 to 24 in the United States, gauging their perception of advertising, it was found that 46 percent of respondents thought TV and print ads were somewhat or very trustworthy, and 41 percent said the same about radio advertising. Most distrusted were ads on social media and on regular internet websites.
