Rakuten Insight in May 2023, approximately 82 percent of female respondents in Vietnam stated that they followed at least one influencer on social media. Meanwhile, the proportion of male respondents following any influencer on social media was 75 percent.
According to a survey on social media influencers conducted by Share of people who followed influencers on social media in Vietnam as of May 2023, by gender
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Rakuten Insight. (June 12, 2023). Share of people who followed influencers on social media in Vietnam as of May 2023, by gender [Graph]. In Statista. Retrieved May 19, 2024, from https://www.statista.com/statistics/1201538/vietnam-share-of-people-following-influencers-by-gender/
Rakuten Insight. "Share of people who followed influencers on social media in Vietnam as of May 2023, by gender." Chart. June 12, 2023. Statista. Accessed May 19, 2024. https://www.statista.com/statistics/1201538/vietnam-share-of-people-following-influencers-by-gender/
Rakuten Insight. (2023). Share of people who followed influencers on social media in Vietnam as of May 2023, by gender. Statista. Statista Inc.. Accessed: May 19, 2024. https://www.statista.com/statistics/1201538/vietnam-share-of-people-following-influencers-by-gender/
Rakuten Insight. "Share of People Who Followed Influencers on Social Media in Vietnam as of May 2023, by Gender." Statista, Statista Inc., 12 Jun 2023, https://www.statista.com/statistics/1201538/vietnam-share-of-people-following-influencers-by-gender/
Rakuten Insight, Share of people who followed influencers on social media in Vietnam as of May 2023, by gender Statista, https://www.statista.com/statistics/1201538/vietnam-share-of-people-following-influencers-by-gender/ (last visited May 19, 2024)
Share of people who followed influencers on social media in Vietnam as of May 2023, by gender [Graph], Rakuten Insight, June 12, 2023. [Online]. Available: https://www.statista.com/statistics/1201538/vietnam-share-of-people-following-influencers-by-gender/