Data management strategies for increasing data volume for CX in the U.S. 2019
During a survey on customer experience (CX) among businesses conducted in the United States in 2019, participants were asked how their organizations cope with increasing data volume originating from digital channels. One in two respondents answered that their organization has a dedicated business analytics team in charge of interpreting data. Moreover, approximately 34 percent of the respondents said that thier company has an automated technology system in place for this purpose.
