Reasons for buying fashion products in Poland 2019

Published by
Adriana Sas,
Feb 28, 2024
In 2019, the price was the deciding factor in purchasing fashion products for 72 percent of consumers in Poland. Positive experiences, as well as the quality and composition of the product were also important for more than 40 percent of respondents.

Reasons for buying fashion products in Poland in 2019

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Release date

November 2019

Region

Poland

Survey time period

October 2019

Number of respondents

1,174 respondents

Method of interview

Computer-assisted web interviews (CAWI)

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