In February 2019, 70.4 percent of Direct - to - consumer (DTC) retail marketers in North America said they were planning to increase their marketing investment in customer data platforms that year, and 55.6 percent of DTC brand marketers said they were increasing spending on personalization technologies.
Change in emerging marketing technology investments according to DTC retail marketers in North America as of February 2019
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CommerceNext. (May 30, 2019). Change in emerging marketing technology investments according to DTC retail marketers in North America as of February 2019 [Graph]. In Statista. Retrieved November 01, 2024, from https://www.statista.com/statistics/1040294/change-marketing-technology-investments-dtc-retail-marketers-north-america/
CommerceNext. "Change in emerging marketing technology investments according to DTC retail marketers in North America as of February 2019." Chart. May 30, 2019. Statista. Accessed November 01, 2024. https://www.statista.com/statistics/1040294/change-marketing-technology-investments-dtc-retail-marketers-north-america/
CommerceNext. (2019). Change in emerging marketing technology investments according to DTC retail marketers in North America as of February 2019. Statista. Statista Inc.. Accessed: November 01, 2024. https://www.statista.com/statistics/1040294/change-marketing-technology-investments-dtc-retail-marketers-north-america/
CommerceNext. "Change in Emerging Marketing Technology Investments According to Dtc Retail Marketers in North America as of February 2019." Statista, Statista Inc., 30 May 2019, https://www.statista.com/statistics/1040294/change-marketing-technology-investments-dtc-retail-marketers-north-america/
CommerceNext, Change in emerging marketing technology investments according to DTC retail marketers in North America as of February 2019 Statista, https://www.statista.com/statistics/1040294/change-marketing-technology-investments-dtc-retail-marketers-north-america/ (last visited November 01, 2024)
Change in emerging marketing technology investments according to DTC retail marketers in North America as of February 2019 [Graph], CommerceNext, May 30, 2019. [Online]. Available: https://www.statista.com/statistics/1040294/change-marketing-technology-investments-dtc-retail-marketers-north-america/
