influencing factors when buying shampoo, 28 percent said effectiveness was the biggest influence on purchase.
According to the results of a 2019 survey, Head and Shoulders was the most popular shampoo brand in Australia with 16.4 percent of respondents saying they had purchased the brand. When asked in a survey the previous year about the Market share of selected shampoo brands in Australia as of March 2019
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Roy Morgan. (July 31, 2019). Market share of selected shampoo brands in Australia as of March 2019 [Graph]. In Statista. Retrieved May 23, 2024, from https://www.statista.com/statistics/1034267/australia-market-share-selected-shampoo-brands/
Roy Morgan. "Market share of selected shampoo brands in Australia as of March 2019." Chart. July 31, 2019. Statista. Accessed May 23, 2024. https://www.statista.com/statistics/1034267/australia-market-share-selected-shampoo-brands/
Roy Morgan. (2019). Market share of selected shampoo brands in Australia as of March 2019. Statista. Statista Inc.. Accessed: May 23, 2024. https://www.statista.com/statistics/1034267/australia-market-share-selected-shampoo-brands/
Roy Morgan. "Market Share of Selected Shampoo Brands in Australia as of March 2019." Statista, Statista Inc., 31 Jul 2019, https://www.statista.com/statistics/1034267/australia-market-share-selected-shampoo-brands/
Roy Morgan, Market share of selected shampoo brands in Australia as of March 2019 Statista, https://www.statista.com/statistics/1034267/australia-market-share-selected-shampoo-brands/ (last visited May 23, 2024)
Market share of selected shampoo brands in Australia as of March 2019 [Graph], Roy Morgan, July 31, 2019. [Online]. Available: https://www.statista.com/statistics/1034267/australia-market-share-selected-shampoo-brands/