Facebook's Growth Is Fueled by Mobile Ads

Facebook's revenue growth

Facebook's mobile advertising business helped the social network report another strong quarter, beating analyst expectation in terms of revenue growth. The company generated $16.9 billion in revenue, up 28 percent over last year's June quarter. Meanwhile profit dropped to $2.6 billion for the quarter, due to $2.0 and $5.0 billion of legal expenses related to the FTC settlement and $1.1 billion of cumulative income tax expense.

When Facebook started selling mobile advertising space in 2012, not even the keenest optimists could have predicted how lucrative this decision would turn out to be. Mobile advertising has accounted for more than 90 percent of Facebook’s revenue growth ever since and currently drives 93 percent of the company's total revenue.

Infographic: Facebook's Growth Is Fueled by Mobile Ads | Statista

Description

This chart shows Facebook's revenue growth since the first quarter of 2012.

Report

Download Chart

URL to be used as reference link:

https://www.statista.com/chart/2496/facebook-revenue-by-segment/

HTML code to embed chart

<a href="https://www.statista.com/chart/2496/facebook-revenue-by-segment/" title="Infographic: Facebook's Growth Is Fueled by Mobile Ads | Statista"><img src="https://cdn.statcdn.com/Infographic/images/normal/2496.jpeg" alt="Infographic: Facebook's Growth Is Fueled by Mobile Ads | Statista" width="100%" height="auto" style="width: 100%; height: auto !important; max-width:960px;-ms-interpolation-mode: bicubic;"/></a> You will find more infographics at <a href="https://www.statista.com/chartoftheday/">Statista</a>

Related Infographics

Healthcare

Pharmaceuticals

Internet

U.S. Government Budget

Japanese economy

FAQ

The Statista "Chart of the Day", made available under the Creative Commons License CC BY-ND 3.0, may be used and displayed without charge by all commercial and non-commercial websites. Use is, however, only permitted with proper attribution to Statista. When publishing one of these graphics, please include a backlink to the respective infographic URL. More Information
The Statista "Chart of the Day" currently focuses on two sectors: "Media and Technology", updated daily and featuring the latest statistics from the media, internet, telecommunications and consumer electronics industries; and "Economy and Society", which current data from the United States and around the world relating to economic and political issues as well as sports and entertainment.
For individual content and infographics in your Corporate Design, please visit our agency website www.statista.design

Any more questions?

Get in touch with us quickly and easily.
We are happy to help!

Do you still have questions?

Feel free to contact us anytime using our contact form or visit our FAQ page.

Statista Content & Design

Need infographics, animated videos, presentations, data research or social media charts?

More Information

Facebook's Growth Is Fueled by Mobile Ads

Facebook's revenue growth