A survey revelead that podcast users across all age groups indicated a preference for paying podcasters directly for their content, and in fact 78 percent of adults aged 55 or above paid or donated money to podcasters themselves rather than to publishers or networks like Luminary. Meanwhile, consumers aged 18 to 34 years old were more likely than their older peers to pay via podcast networks or platforms.
Most popular methods of paying or donating money to access or listen to a podcast in the United States as of June 2020, by age group
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Further Content: You might find this interesting as well
YouGov. (June 16, 2020). Most popular methods of paying or donating money to access or listen to a podcast in the United States as of June 2020, by age group [Graph]. In Statista. Retrieved June 03, 2024, from https://www.statista.com/statistics/1127657/podcast-payment-method-us-age-group/
YouGov. "Most popular methods of paying or donating money to access or listen to a podcast in the United States as of June 2020, by age group." Chart. June 16, 2020. Statista. Accessed June 03, 2024. https://www.statista.com/statistics/1127657/podcast-payment-method-us-age-group/
YouGov. (2020). Most popular methods of paying or donating money to access or listen to a podcast in the United States as of June 2020, by age group. Statista. Statista Inc.. Accessed: June 03, 2024. https://www.statista.com/statistics/1127657/podcast-payment-method-us-age-group/
YouGov. "Most Popular Methods of Paying or Donating Money to Access or Listen to a Podcast in The United States as of June 2020, by Age Group." Statista, Statista Inc., 16 Jun 2020, https://www.statista.com/statistics/1127657/podcast-payment-method-us-age-group/
YouGov, Most popular methods of paying or donating money to access or listen to a podcast in the United States as of June 2020, by age group Statista, https://www.statista.com/statistics/1127657/podcast-payment-method-us-age-group/ (last visited June 03, 2024)
Most popular methods of paying or donating money to access or listen to a podcast in the United States as of June 2020, by age group [Graph], YouGov, June 16, 2020. [Online]. Available: https://www.statista.com/statistics/1127657/podcast-payment-method-us-age-group/