This statistic shows the share of digital advertising revenues that were generated in the United Kingdom (UK) by five companies in 2018, with an additional forecast for 2021. Google held 40 percent of the market in 2018 and while they are expected to remain the market leader in 2021, Facebook are forecasted to narrow the gap.
Share of net revenues generated from digital advertising in the United Kingdom (UK) in 2018 and 2021, by company
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$199 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you Statistics on
About the industry
10
- Premium Statistic Media companies: ad revenues 2022
- Premium Statistic Most popular brands on Twitter in Canada 2021, by audience
- Premium Statistic Leading demand partners of publishers using pre-bidding solutions worldwide 2019
- Premium Statistic Revenue of United Influencers Norge 2014-2018
- Premium Statistic Revenue of Anti Brandpeople 2014-2018
- Premium Statistic Global Twitter mentions of leading brands 2019, by type
- Premium Statistic Brand actions causing unfollows on social media in the U.S. 2016
- Premium Statistic Top footwear brands in Brazil 2023, by estimated digital ad spend share
- Premium Statistic Top theme park brands in Brazil 2023, by estimated digital ad spend share
- Premium Statistic Top finances brands in Brazil 2023, by digital ad spend share
About the region
10
- Basic Statistic The most essential social media platforms 26 to 35-year-olds in the UK 2020
- Basic Statistic The most essential social media platforms 36 to 45-year-olds in the UK 2020
- Basic Statistic The most essential social media platforms 46 to 55-year-olds in the UK 2020
- Basic Statistic UK social media users who considered leaving select social networks 2020, by platform
- Basic Statistic The most essential social media platforms 56+ year-olds in the UK 2020
- Basic Statistic Reach of social media used by UK teens and young adults 2020
- Basic Statistic Reach of social media used by 26 to 35 year olds in the UK 2020
- Basic Statistic Reach of social media used by 36 to 45 year olds in the UK 2020
- Basic Statistic Reach of social media used by 56+ year olds in the UK 2020
- Basic Statistic Reach of social media used by 46 to 55 year olds in the UK 2020
Other regions
10
- Basic Statistic Leading B2B online ad platforms in the Netherlands 2017-2019
- Premium Statistic Use of social media by businesses Australia 2018, by business size
- Premium Statistic Google & Facebook advertising market share in Canada 2020
- Premium Statistic Companies using social media platforms for content marketing in Denmark 2018
- Premium Statistic Companies using social media platforms for content marketing in Norway 2018
- Premium Statistic Twitter median CPM worldwide 2017-2020
- Premium Statistic Facebook or Twitter as shopping inspiration in MENA by country 2017
- Premium Statistic Share of intermediate size businesses using social networks in France 2018
- Premium Statistic Top beauty influencers in Indonesia 2018 by Influencer Score
- Premium Statistic Top beauty influencers in Singapore 2018 by Influencer Score
Related statistics
10
- Premium Statistic Digital ad spend growth in Europe 2022, by player
- Premium Statistic Digital ad platforms used by SMBs in the U.S. 2022
- Premium Statistic Twitter median CPC worldwide 2017-2020
- Premium Statistic Twitter median CTR worldwide 2017-2020
- Premium Statistic Federal candidate online political ad numbers U.S. 2018, by platform
- Premium Statistic Digital display ad revenue in the U.S. 2016-2019, by company
- Premium Statistic Digital advertising spending in Europe 2006-2022
- Premium Statistic Mobile share of digital ad spend in the UK 2008-2023
- Premium Statistic Selected data on programmatic advertising in the UK 2023
- Premium Statistic Online display ad spend growth in the UK 2020-2023
Further related statistics
10
- Paid ad methods used for B2C content marketing North America 2022
- Online advertising revenue in the U.S. 2012-2023, by half-year
- Pfizer's ad spending 2006-2023
- Global revenue of the chemical industry 2017-2022, by region
- Gross gambling yield of the gambling industry in Great Britain 2015-2022, by sector
- Monster Beverage company's market share in the U.S. 2008-2022
- Keurig Dr Pepper company's market share in the U.S. 2008-2022
- National Beverage company's market share in the U.S. 2009-2022
- Refresco company's market share in the U.S. 2004-2020
- Use of mobile devices to make restaurant reservations in the U.S. 2014, by age group
Further Content: You might find this interesting as well
Statistics
- Paid ad methods used for B2C content marketing North America 2022
- Online advertising revenue in the U.S. 2012-2023, by half-year
- Pfizer's ad spending 2006-2023
- Global revenue of the chemical industry 2017-2022, by region
- Gross gambling yield of the gambling industry in Great Britain 2015-2022, by sector
- Monster Beverage company's market share in the U.S. 2008-2022
- Keurig Dr Pepper company's market share in the U.S. 2008-2022
- National Beverage company's market share in the U.S. 2009-2022
- Refresco company's market share in the U.S. 2004-2020
- Use of mobile devices to make restaurant reservations in the U.S. 2014, by age group
eMarketer. (March 26, 2019). Share of net revenues generated from digital advertising in the United Kingdom (UK) in 2018 and 2021, by company [Graph]. In Statista. Retrieved May 23, 2024, from https://www.statista.com/statistics/1010485/uk-share-of-digital-advertising-revenues-by-company/
eMarketer. "Share of net revenues generated from digital advertising in the United Kingdom (UK) in 2018 and 2021, by company." Chart. March 26, 2019. Statista. Accessed May 23, 2024. https://www.statista.com/statistics/1010485/uk-share-of-digital-advertising-revenues-by-company/
eMarketer. (2019). Share of net revenues generated from digital advertising in the United Kingdom (UK) in 2018 and 2021, by company. Statista. Statista Inc.. Accessed: May 23, 2024. https://www.statista.com/statistics/1010485/uk-share-of-digital-advertising-revenues-by-company/
eMarketer. "Share of Net Revenues Generated from Digital Advertising in The United Kingdom (Uk) in 2018 and 2021, by Company." Statista, Statista Inc., 26 Mar 2019, https://www.statista.com/statistics/1010485/uk-share-of-digital-advertising-revenues-by-company/
eMarketer, Share of net revenues generated from digital advertising in the United Kingdom (UK) in 2018 and 2021, by company Statista, https://www.statista.com/statistics/1010485/uk-share-of-digital-advertising-revenues-by-company/ (last visited May 23, 2024)
Share of net revenues generated from digital advertising in the United Kingdom (UK) in 2018 and 2021, by company [Graph], eMarketer, March 26, 2019. [Online]. Available: https://www.statista.com/statistics/1010485/uk-share-of-digital-advertising-revenues-by-company/