India - most in-demand digital original TV shows 2017

Based on data provided by Parrot Analytics, it was found that the digital TV show, "13 Reasons Why" was the most popular original digital television show across India in May 2017 based on audience demand. This was followed by "House of Cards" with 64.7 million average demand expressions.

Most popular digital original television shows based on audience demand across India in May 2017 (in million average demand expressions)*

Characteristic	Audience demand in million average Demand Expressions®
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Release date

June 2017

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Region

India

Survey time period

May 2017

Supplementary notes

*Demand Expressions®: a global metric standard developed by Parrot Analytics which represents the total audience demand being expressed for a title, within a market. Audience demand reflects the desire, engagement and viewership, weighted by importance; so a stream/download is a higher expression of demand than a ‘like’/comment.
Values have been rounded.

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