Global revenue of trivago 2019-2023, by geographical segment
Trivago's global revenue declined across all the company's main markets in 2023 compared to the previous year, except from Japan. Overall, the United States was trivago's most profitable market, accounting for roughly 22 percent of the company's revenue in 2023. Part of the Expedia Group, trivago is an online travel booking site focusing on hotel and accommodation meta-searches.