This statistic displays words used to describe McDonald's brand image by internet users surveyed in the United Kingdom in June 2015. The survey results showed 'Convenient', 'Family' and 'Friendly' as three of the most frequently chosen words. 'Healthy' was chosen by the fewest respondents (four percent).
Words used to describe the brand image of McDonald's in the United Kingdom (UK) in 2015*
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Food Standards Agency. (March 1, 2016). Words used to describe the brand image of McDonald's in the United Kingdom (UK) in 2015* [Graph]. In Statista. Retrieved June 11, 2024, from https://www.statista.com/statistics/654874/mcdonald-s-brand-image-in-the-united-kingdom-uk/
Food Standards Agency. "Words used to describe the brand image of McDonald's in the United Kingdom (UK) in 2015*." Chart. March 1, 2016. Statista. Accessed June 11, 2024. https://www.statista.com/statistics/654874/mcdonald-s-brand-image-in-the-united-kingdom-uk/
Food Standards Agency. (2016). Words used to describe the brand image of McDonald's in the United Kingdom (UK) in 2015*. Statista. Statista Inc.. Accessed: June 11, 2024. https://www.statista.com/statistics/654874/mcdonald-s-brand-image-in-the-united-kingdom-uk/
Food Standards Agency. "Words Used to Describe The Brand Image of Mcdonald's in The United Kingdom (Uk) in 2015*." Statista, Statista Inc., 1 Mar 2016, https://www.statista.com/statistics/654874/mcdonald-s-brand-image-in-the-united-kingdom-uk/
Food Standards Agency, Words used to describe the brand image of McDonald's in the United Kingdom (UK) in 2015* Statista, https://www.statista.com/statistics/654874/mcdonald-s-brand-image-in-the-united-kingdom-uk/ (last visited June 11, 2024)
Words used to describe the brand image of McDonald's in the United Kingdom (UK) in 2015* [Graph], Food Standards Agency, March 1, 2016. [Online]. Available: https://www.statista.com/statistics/654874/mcdonald-s-brand-image-in-the-united-kingdom-uk/